Category Archives: South East Reserve Forces and Cadets Association

3 PWRR Reserves

3PWRR – Recruit Ryan Bourke

Recruit Ryan Bourke

“Having been born and lived my entire life in Medway, while also having always had the aspiration to join the army, the Princess of Wales’s Royal Regiment allowed me to join the army reserve whilst also allowing me to serve in a local unit. Currently a recruit, I have experienced various different aspects of life in the army reserves from training on battalion weekends with other company’s to developing skills on parade nights. Both of which help to prepare me for the next phases of my training in which I am greatly looking forward to.

I am particularly looking forward to beginning  my phase Alpha training and further developing my skills as a soldier. Being a member of the army reserves has greatly improved my confidence, as a result of working within a team which has benefited me in both my private and social life while also giving me a great sense of pride from being apart of my local reserve unit.”


3 PWRR – Private Joe Craggs

Private Joe Craggs

“I joined the army Reserve PWRR regiment in the hopes of being able to travel to different parts of the world and have an array of different experiences. Enabling me to be prepared for life ahead. I currently work as a kitchen assistant, living in Chatham and I look forward to my ongoing military career.”



The South East Reserve Forces’ and Cadets’ Association (SERFCA) is a MOD sponsored organisation which promotes the Reserve and Cadet Forces in the South East, whilst helping to connect Defence in Society.

We are currently seeking a Head of Communication, to be based primarily at our Head Office in Aldershot.  Some travel is involved, for which a company car will be provided.

The incumbent will be responsible for:


> Corporate Communication;

> Community Engagement;

> Public Relations (PR);

> Recruiting Support.


Applicants who have a proven track record in PR and Corporate Communication and a knowledge of the Armed Forces, including Reserves and Cadets, would have an advantage.  They will be a senior member of the management team and will be critical in engaging and influencing very senior stake-holders in the South East, encouraging their support for Reserves and Cadets.

The salary scale for the appointment equates to Pay Band C2 in the MOD Civil Service starting at £31,136 per annum. A generous pension scheme is on offer, together with the company car.

The appointment is for a probationary period of six months in the first instance, after which it may be confirmed to the normal retirement age.

To apply, forward a full cv with a covering letter to:

Mr J Taylor

Support Services Director


Seely House

Shoe Lane


GU11 2HJ


Telephone:  01252 357606



Closing date for applications is Friday 20th July 2018.


J Taylor



Association Staff Officer for Chief Executive

“Leaders in leadership” A team from 151 Regiment RLC


“Leaders in leadership” A team from 151 Regiment RLC have recently returned from Exercise Trident Safari an African adventure. The mixed team from across the Regiment recently flew out to Kenya to take part in an intense adventure training package. The aim of the exercise was to encourage leadership and team building. After a long journey from London to Nairobi, the team arrived in BATUK (British Army Training Unit Kenya) camp just outside of the city.


After a quick rest and a hot meal, the team moved on to their Adventure Training location where a busy week of challenging activities took place. The first day started with a morning of kayaking, with everyone learning crucial skills such as how to recover after capsizing. This was followed by an afternoon of Paddle Boarding. The team spent the second day mastering their head for heights taking part in rock climbing, bouldering and speed climbing.


Meeting every challenge, the 151 RLC team pushed even further out of their comfort zone during the week taking part in an extremely challenging mountain bike ride. Slippery conditions with long, difficult climbs and sharp descents meant adrenaline was running high throughout.


Major Paul Herlihy who was OC of the exercise said “This was a fantastic Opportunity all for the whole team to fulfil their potential. Towards the end of a busy week of physical activity in Kenya, we found the time to learn more about the local culture by visiting a nearby village. This gave us an insight into traditional everyday life of the local people, from cooking to craft, and beer making to games. On arrival we were warmly welcomed with some traditional dancing, which we were happy to get involved with. It was an interesting, educational experience for all.

20180106_151_RLC Ex_Trident_Safari_Kenya_Group_Image_ROSO

Logistics (Movements) Reservist receives Air Safety Award

SAC Andy Gibbs, a serving member of 4624 (Movements) Squadron based at RAF Brize Norton, has been presented with an Air Safety Award by Group Captain Blackburn, Station Commander RAF Akrotiri.

Air Safety Award - Gibbs.jpg

Currently deployed to support Joint Movements Squadron at RAF Akrotiri, Andy arrived on shift on the morning of 9 Mar 18 and was tasked with the removal of aircraft steps from a Boeing 737 on Alpha Dispersal.  He noticed that the passenger door handle did not appear to be fully locked and monitored the handle while the aircraft was powered up and pushed back.

As the aircraft commenced taxiing, and the handle had still not located properly, SAC Gibbs immediately informed the Visiting Aircraft Handling Section (VAHS) JNCO of his concern who signalled to the aircraft captain to stop.  Once safely back on chocks, the door was checked by the crew and correctly locked into position.

Nominated for the award by the Station Flight Safety Officer, Flt Lt Leigh Robertson wrote to Andy commenting “You had the awareness to spot the potential flight safety implication backed by the confidence and moral courage to do something about it by saying STOP.  Your actions were correct in alerting the crew to further investigate the issue and ultimately resolve the problem BEFORE the ac got airborne.  A good example for all to witness.  Well done”.

Presentation of the award took place in Apr 18; known locally as a ‘Tea and Cake’ award, as the recipient receives a voucher to spend in Lady L’s (the ‘go to’ eatery on base), SAC Gibbs’ photograph will also adorn the flight safety board.

I feel very proud and honoured to be recognised in this manner knowing I was correct to stop the aircraft when I did; something I am confident I would do again should the need arise” stated Andy after receiving the award.  He had the courage to act and clearly demonstrated the values and standards we should all strive to achieve.

SAC Kirsten Tulloch – 4624 Squadron, RAF Brize Norton

Tulloch photo
Why did you become involved?
I have always been a naturally energetic and adventurous person and I like a challenge. At the age of 49, single, and with my kids grown up, I was looking for something new, different and really challenging, something worthwhile that would get me out and about in my spare time, without spending a lot of money! I got chatting to the personnel on the recruitment stand at RIAT in 2014 and I could see immediately that an RAF Reservist role could tick all the boxes for me. Encouraged by my older brother (ex-Royal Navy) I signed up!
What have you gained / experienced?
I have gained a completely new skill set, made many new friends and travelled across the world to loads of interesting places – basically, all the goals I set out to achieve when I signed up!
What has been the best part of being involved?
Meeting new people, travelling all over the world and making lifelong friends, but absolutely also the immense respect that my role a s a Reservist Mover has generated amongst my family, friends and work colleagues, a number of whom have been inspired to get out and do more themselves! I am extremely pleased that one of my sons has since joined the RAF!
There have also been numerous opportunities for adventure training. Most recently I participated in Ex Vixen Eagle, which involved cross country skiing, an exhausting but thoroughly enjoyable experience!
What has been the biggest challenge / something you had to overcome?
Learning the role, gaining enough knowledge and confidence to work comfortably in a different, high pressure environment, the time commitment necessary and maintaining a good work/life balance… it’s all a continuous challenge, but that’s why I love it!

Why be SOCIAL on Social Media

Using Social Media today

The internet never sleeps and every platform you offer online gives your business a virtual 24-hr showroom. This allows potential customers to research your product or service after business hours, and in the privacy of their own home. Providing an online presence not only gives a customer access to your key messages and services but also allows customers to interact with the quality of our posts. Your web and platform presence reaches out to huge audiences who pass by your virtual doorstep or who are signposted directly. Lastly, you are “Brand Building” which in turn allows you to build the customers trust in your product or services.


From a strategic point of view, use your online platforms to Attract, Engage, Signpost and follow up.

The Top Tip is in the word SOCIAL…

  1. Show Off Your Brand

Create a Social Media presence, engage with your audience, show the value of your product and think about what brands you follow and what makes them follow you? Do not become a robot just drip-feeding to a timeline, consider quality, content and approach. Be social, share your experiences and put your own personality behind it.

  1. Organic Posting

Once you have identified your tops posts, consider paid ads and boosted posts to promote them, put your money behind what works. This will then allow a bigger audience to see your successful posts and you will get more value for your money.

  1. Content Delivery

Create more than one shareable item to signpost your traffic. Consider a video, a good news story or a quality jpeg flyer to accompany one another, so if one fails the other will deliver.

Ensure your digital content is always of the highest quality, branded and easy to follow.

  1. Interaction

Attract and engage with your customers. Be social, leave comments, share and leave reviews to show you can interact and have an opinion. Allow your platforms to become a tool for providing customer service, engagement and an additional point of contact.


  1. Limits

Do not over stretch yourself by creating too many platforms. Create 2-3, giving them time and effort will give you the best return on investment. Consider your strategy and where to signpost your audience, plan and be passionate about your goals.


Above all else remember be SOCIAL




The Royal Navy

Commander John Gardener

Commander John Gardener has been the head of the Royal Navy Presentation Team for ten months and was previously the Chief of Staff to the Commander of the Amphibious Task Group.


He believes that the Armed Forces Briefings are important for the Armed Forces to explain to the general public and to other audiences, what they are for and what their part is in the Nation’s Defence of Security and events like the AFB are perfect to do just that.  They also show where the Forces are in their particular community.  Where they are locally and regionally explaining not only what we are doing but also what our linkages are with society based around military personnel based in their area.

Lieutenant Commander Heather Lane

Lieutenant Commander Heather Lane is the Royal Navy Media Operations Specialist Officer and was previously the Staff Officer on the Navy Command Engagement Team in Naval Headquarters.


Heather believes that with the decreasing footprint of the military, the Armed Forces Briefings are the first exposure to what the Royal Navy and its Reserves do.
It is vital to keep the community connected to the nations Armed Forces and to win their support.